{"id":470,"date":"2012-10-25T09:10:01","date_gmt":"2012-10-25T13:10:01","guid":{"rendered":"http:\/\/trepryor.com\/blog\/?p=470"},"modified":"2023-03-21T00:00:55","modified_gmt":"2023-03-21T00:00:55","slug":"its-not-who-you-know-its-who-knows-you-and-likes-you","status":"publish","type":"post","link":"https:\/\/trepryor.com\/blog\/its-not-who-you-know-its-who-knows-you-and-likes-you\/","title":{"rendered":"It&#8217;s Not Who You Know, It&#8217;s Who Knows You and *Likes* You"},"content":{"rendered":"\n<p>Being known isn&#8217;t enough. Not by a long-shot!<\/p>\n\n\n\n<p><img decoding=\"async\" src=\"http:\/\/trepryor.com\/blog\/wp-content\/uploads\/2012\/10\/friends.jpg\" alt=\"Photo of Friends\"><br><em>Your friends are your biggest fans! They&#8217;re also the source of your best real estate referrals.<\/em><\/p>\n\n\n\n<p>How many people can you name who are famous but whose notoriety is not helping them&#8230; it&#8217;s hurting them.<\/p>\n\n\n\n<p>In the <strong>world of sales<\/strong>, and when I hear that word I <em>cringe<\/em>, the biggest goal is to build up a ginormous pool of people who don&#8217;t just know you but like you! Even better? Make them love you!<\/p>\n\n\n\n<p>How is this possible?<\/p>\n\n\n\n<p>Well, it&#8217;s <em>not<\/em> easy. It&#8217;s a lot of hard work and it doesn&#8217;t happen overnight. You must be proactive and plan for the long term.<\/p>\n\n\n\n<p>In real estate, my job is simply to <strong>serve my clients<\/strong> by offering experienced real estate advice in a friendly, professional manner. Is that enough? Not bloody likely.<\/p>\n\n\n\n<p>The most successful agents have boatloads of clients who think of them as friends, rather than merely specialized pros. Gaining that trust is step one, but building a bond of friendship is really the goal.<\/p>\n\n\n\n<p>Free stuff always works too, right?<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Being known isn&#8217;t enough. Not by a long-shot! Your friends are your biggest fans! They&#8217;re also the source of your best real estate referrals. How many people can you name who are famous but whose notoriety is not helping them&#8230; it&#8217;s hurting them. In the world of sales, and when I hear that word I [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"ocean_post_layout":"","ocean_both_sidebars_style":"","ocean_both_sidebars_content_width":0,"ocean_both_sidebars_sidebars_width":0,"ocean_sidebar":"","ocean_second_sidebar":"","ocean_disable_margins":"enable","ocean_add_body_class":"","ocean_shortcode_before_top_bar":"","ocean_shortcode_after_top_bar":"","ocean_shortcode_before_header":"","ocean_shortcode_after_header":"","ocean_has_shortcode":"","ocean_shortcode_after_title":"","ocean_shortcode_before_footer_widgets":"","ocean_shortcode_after_footer_widgets":"","ocean_shortcode_before_footer_bottom":"","ocean_shortcode_after_footer_bottom":"","ocean_display_top_bar":"default","ocean_display_header":"default","ocean_header_style":"","ocean_center_header_left_menu":"","ocean_custom_header_template":"","ocean_custom_logo":0,"ocean_custom_retina_logo":0,"ocean_custom_logo_max_width":0,"ocean_custom_logo_tablet_max_width":0,"ocean_custom_logo_mobile_max_width":0,"ocean_custom_logo_max_height":0,"ocean_custom_logo_tablet_max_height":0,"ocean_custom_logo_mobile_max_height":0,"ocean_header_custom_menu":"","ocean_menu_typo_font_family":"","ocean_menu_typo_font_subset":"","ocean_menu_typo_font_size":0,"ocean_menu_typo_font_size_tablet":0,"ocean_menu_typo_font_size_mobile":0,"ocean_menu_typo_font_size_unit":"px","ocean_menu_typo_font_weight":"","ocean_menu_typo_font_weight_tablet":"","ocean_menu_typo_font_weight_mobile":"","ocean_menu_typo_transform":"","ocean_menu_typo_transform_tablet":"","ocean_menu_typo_transform_mobile":"","ocean_menu_typo_line_height":0,"ocean_menu_typo_line_height_tablet":0,"ocean_menu_typo_line_height_mobile":0,"ocean_menu_typo_line_height_unit":"","ocean_menu_typo_spacing":0,"ocean_menu_typo_spacing_tablet":0,"ocean_menu_typo_spacing_mobile":0,"ocean_menu_typo_spacing_unit":"","ocean_menu_link_color":"","ocean_menu_link_color_hover":"","ocean_menu_link_color_active":"","ocean_menu_link_background":"","ocean_menu_link_hover_background":"","ocean_menu_link_active_background":"","ocean_menu_social_links_bg":"","ocean_menu_social_hover_links_bg":"","ocean_menu_social_links_color":"","ocean_menu_social_hover_links_color":"","ocean_disable_title":"default","ocean_disable_heading":"default","ocean_post_title":"","ocean_post_subheading":"","ocean_post_title_style":"","ocean_post_title_background_color":"","ocean_post_title_background":0,"ocean_post_title_bg_image_position":"","ocean_post_title_bg_image_attachment":"","ocean_post_title_bg_image_repeat":"","ocean_post_title_bg_image_size":"","ocean_post_title_height":0,"ocean_post_title_bg_overlay":0.5,"ocean_post_title_bg_overlay_color":"","ocean_disable_breadcrumbs":"default","ocean_breadcrumbs_color":"","ocean_breadcrumbs_separator_color":"","ocean_breadcrumbs_links_color":"","ocean_breadcrumbs_links_hover_color":"","ocean_display_footer_widgets":"default","ocean_display_footer_bottom":"default","ocean_custom_footer_template":"","ocean_post_oembed":"","ocean_post_self_hosted_media":"","ocean_post_video_embed":"","ocean_link_format":"","ocean_link_format_target":"self","ocean_quote_format":"","ocean_quote_format_link":"post","ocean_gallery_link_images":"on","ocean_gallery_id":[],"footnotes":""},"categories":[788],"tags":[263,264],"class_list":["post-470","post","type-post","status-publish","format-standard","hentry","category-opinion","tag-friends","tag-sales","entry"],"_links":{"self":[{"href":"https:\/\/trepryor.com\/blog\/wp-json\/wp\/v2\/posts\/470","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/trepryor.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/trepryor.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/trepryor.com\/blog\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/trepryor.com\/blog\/wp-json\/wp\/v2\/comments?post=470"}],"version-history":[{"count":3,"href":"https:\/\/trepryor.com\/blog\/wp-json\/wp\/v2\/posts\/470\/revisions"}],"predecessor-version":[{"id":18660,"href":"https:\/\/trepryor.com\/blog\/wp-json\/wp\/v2\/posts\/470\/revisions\/18660"}],"wp:attachment":[{"href":"https:\/\/trepryor.com\/blog\/wp-json\/wp\/v2\/media?parent=470"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/trepryor.com\/blog\/wp-json\/wp\/v2\/categories?post=470"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/trepryor.com\/blog\/wp-json\/wp\/v2\/tags?post=470"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}