3 Big Ways to Make Money in Real Estate

Purchasing real estate is one of the oldest and strongest forms of investment. The risks involved are much less than the volatile instruments like stocks and bonds. But just because it’s simple doesn’t mean it’s easy to make money in real estate.

Photo of a Louisville home
There are several ways to make money in real estate but finding the best properties is important.

It takes time and effort for an investor to create smart real estate investing strategies that can convert a vacant house into a cost-returning instrument. A new investor should enter the market only after making an investment strategy based on genuine market research. 

However, you should take the first step to understand the pros and risks of investment. Knowing about the risks associated with the investment can help you to avoid falling for some rookie mistakes. 

What Are the Pros of Investing in a Real Estate Business?

With houses and properties being constructed every day, there is always a chance of potential growth in the real estate sector. Unlike other investment options like stocks, you will own an actual piece of land or property. You can also defer your capital gains if you use 1031 exchange of investment properties. 

A real estate investment doesn’t require complete upfront payments. You can start investing by taking a loan from the bank or credit union when you see a good investment opportunity. 

A real estate investment can hold value for longer terms than other investment options making it a versatile avenue for growth. Even if a real estate investment fails and lands in negative gear, you can always offset it against your income to claim tax benefits.

Ways to Earn Through Real Estate Investment

There are many potential ways to boost your returns through smart real estate investing. Here are three primary avenues you can try:

1. Renting

If you have the patience and skills to deal with tenants, rental properties can be the best option. With the population increasing day by day, rental properties are in high demand throughout the country.

You can also make the most of this trend by buying a property in a prime location, preferably near business communities or schools. However, buying real estate with leverage and paying off the mortgage through monthly rent is essential for most investors. 

2. Flipping

House flipping is another form of real estate investment that can produce profitable returns. Flippers are investors who buy a property to renovate it and sell it in the future at profitable returns. This investment strategy is a simple plan of action for many successful investors. You need to work with the right subcontractors to flip the property before selling. 


In a Real Estate Investment Group (REIG) strategy, investors purchase a property through a recognized company or group. The investor puts money in real estate through these investments and, in return, gets a fair share. The dividends can be pretty high in this type. 

Real estate is an excellent investment for generating monthly rental income or getting your share by flipping a property. Like any other form of investment, it can provide significant returns if appropriately planned.

A new investor can generate hefty profits by creating an intelligent strategy through proper research and staying up to date with the market.

Tre Pryor, Realtor

Tre Pryor is the leading real estate expert in the city of Louisville. He is a multi-million dollar producer and consistently ranks in the top 1% of Louisville Realtors for homes sold. Tre Pryor has the highest possible rating—5.0 stars on Google—by his clients and is routinely interviewed by the local NBC news. Tre Pryor is a member of the RE/MAX Hall of Fame.