5 Reasons Why Selling Your Home in Winter Is Smart

A couple of years ago I wrote the best practices outline on for home sellers—Pro Strats for Selling Your Home in Winter. Now, on a related topic, I’m going to cover the reasons behind those strategies. Read on to learn five reasons why selling your home in winter is smart.

Photo of a home in winter
Maybe the trees are bare but if your home is updated today’s buyers want to see it!

Buckle up, because there’s a lot here. Some of which you will never hear from that you other agents. It’s time to get real.

1. Less Inventory Means Less Competition

We’ve all heard that the best time to list your home for sale is in the spring. That’s often the case but not always. Depending on your real estate market, your home’s attributes, inventory levels and even your motivation for selling, selling during the winter might make more sense.

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Pro Strats for Selling Your Home in Winter

Almost everyone knows that more home buyers are out during the Summer. It’s the peak season! The weather is warm. Kids are out of school for a couple of months so it makes sense to make a move during this time. But what about selling your home in Winter? If it’s necessary, what’s the best way to handle it?

Photo of Selling Your Home in Winter
Selling Your Home in Winter can be a challenge. But these professional strategies are your best bet to selling.

This article gives you the top six strategies to sell your home this Winter. Take it from Louisville’s real estate expert, these are the big ones.

Let’s dig right in!

#1 Price at Fair Market Value

It’s always important to price the home appropriately at the very beginning of the listing period. This is even more important during Winter!

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